The Splendid Wine Agency and Cognac Prulho are delighted to announce a deepened partnership following the brand’s visit to the UK last week. The visit marks a key milestone in Cognac Prulho’s strategy to expand into the UK market.
During their stay, the Theo Marceau from Cognac Prulho and Chris Rogers from the Splendid Wine Agency engaged with key trade partners, tastings, and events in Wales and the South West. The response has been overwhelmingly positive — both the trade and consumers in Wales and the South West are embracing both the family story and the history of the House, as well as the excellent Cognac they produce.
The agency is also pleased to acknowledge Fine Wines Direct UK as the first importer to bring Cognac Prulho into the UK. Fine Wines Direct’s management of UK logistics and strong relationships in the region have positioned Cognac Prulho for fast growth in specialist retail, on-trade and independent spirits venues.
“We are thrilled to be working with Cognac Prulho,” said Chris Rogers, founder of Splendid Wine Agency. “Their story of family, passion and commitment to quality chimes well our own, and we look forward to introducing the UK to their exceptional cognacs.”
“We’re delighted by the reception in Wales,” said Theo Marceau, from Cognac Prulho. “It’s clear that there’s a strong appetite for something refined yet contemporary — and we know that our partnership with Splendid Wine Agency and Fine Wines Direct will help bring our vision to life in the UK.”
About Splendid Wine Agency
The Splendid Wine Agency brings decades of experience in UK wine and spirits distribution, marketing and event-based activation. With a dedicated team of wine and hospitality experts, they specialise in bringing premium family houses to the UK market, focusing on education, trade engagement and brand storytelling.
The Splendid Wine Agency brings decades of experience in UK wine and spirits distribution, marketing and event-based activation. With a dedicated team of wine and hospitality experts, they specialise in bringing premium family houses to the UK market, focusing on education, trade engagement and brand storytelling.
About Cognac Prulho
Cognac Prulho is a distinguished family producer of cognac, spanning four generations and crafted with deep respect for terroir, tradition and elegance. Each expression is designed to reflect the rich heritage of the region, while offering sophisticated, modern-day character for discerning spirits lovers.
Cognac Prulho is a distinguished family producer of cognac, spanning four generations and crafted with deep respect for terroir, tradition and elegance. Each expression is designed to reflect the rich heritage of the region, while offering sophisticated, modern-day character for discerning spirits lovers.
Partnership Outlook
Together, Splendid Wine Agency and Cognac Prulho will continue to build momentum across the UK — with a focus on Wales and the South West, and a rollout into additional regions as part of their strategic plan. A series of trade tastings, consumer events and educational activations is already underway to share the brand’s story and craftsmanship with UK audiences.
Together, Splendid Wine Agency and Cognac Prulho will continue to build momentum across the UK — with a focus on Wales and the South West, and a rollout into additional regions as part of their strategic plan. A series of trade tastings, consumer events and educational activations is already underway to share the brand’s story and craftsmanship with UK audiences.